Review for Emoov – Online Estate Agency

Who are Emoov, and what are their pros and cons?

  1. Emoov
  2. Overview
  3. Process
  4. Contact
  5. Our Verdict
  6. FAQ’s


Who is Emoov?

Russell Quirk, CEO and Founder of Emoov, started the business in 2010. After running a traditional estate agency chain, Russell believed he could provide better and cheaper service online as office footfall was relatively low, and most people asked for details online. As a result, Emoov flourished and surpassed the £1 billion property sales mark. Sadly in December 2018, Emoov went into liquidation, citing financial difficulties. They relaunched in January 2019 under the ownership and guidance of the Mashroom team.


What is the process with Emoov?

  • Get in touch with Emoov by calling, emailing or chatting directly online. Details regarding your property are shared, and Emoov will provide a no-obligation quote to get the ball rolling.
  • If you are satisfied with their fees – you can sign up with Emoov over the phone or online.
  • Sale – your home will be advertised to a database of ten million potential purchasers. Emoov will generate interest, arrange viewings, and negotiate on your behalf.
  • Complete – once Emoov has negotiated the best price for your home, they will assist you through the entire process.


Get in Touch with Emoov

Tel: 0333 300 2526



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Emoov Positives                                            

  • Emoov only deal with vetted buyers and make sure that funds are available before accepting any offers.
  • Informative and user-friendly website.
  • Cashback on certain services.


Emoov Negatives

  • Once one of the cheapest online agents by charging a set fee, Emoov now charge a percentage of the sale price – information below.
  • Emoov doesn’t seem to have any unique selling points.
  • Although the percentage of fees charged are available on their website, this information is ambiguous. Therefore, you will need to call and enquire for further details.


Our Verdict

While Emoov provides a good service at a fairly reasonable price, little truly sets it apart from other online estate agents.  Their Trustpilot reviews are consistently good; even after the relaunch and merging with Mashroom, property sellers still have confidence in the Emoov brand.



How long has Emoov been established?

Emoov was initially started in 2010 – but was taken over and merged with Mashroom in 2019.

What are the fees / pricing options when using Emoov?

There are three different packages with Emoov: Light, Premium and Pro:

All package fees are listed as from 0.5% of the sale price – VAT included.

Emoov Light:

  1. Floor plan and photographs.
  2. For Sale sign.
  3. Advertising on Emoov.
  4. Platform access on Emoov.
  5. Personal sales support through Emoov.
  6. Negotiation support on any offers.
  7. Post sale support.
  8. Free mortgage services

Emoov Premium

All above Emoov Light features plus:

  1. Guaranteed offers.
  2. Rightmove and Zoopla advertising.
  3. Cashback on mortgage and conveyancing services.
  4. Premium listings on Rightmove.
  5. Premium listings on Emoov.
  6. Social media promotions.
  7. EPC certificate.
  8. Guaranteed offers
  9. Cashback on mortgage and conveyancing services.

The Emoov Premium and Pro package offer a ‘sell no matter what’ option, but you have to enter details to see if you qualify.

When and how do I make payment?

The three available packages are all percentage-based sales commissions; taking that into account, you would pay Emoov once your property has been sold.

How will Emoov market my home?

Emoov offers a variety of marketing packages, each with its own level of promotion. As a result,  the more money you spend, the better the advertisement for your property will be.

Why not compare British Home Buyers?

At British Home Buyers, we buy your home fast – for cash. By fast, we mean we can complete from start to finish within seven days (or a timescale that works for you). We don’t charge any fees, and getting a quote is quick and easy – plus, you’re under no obligation with British Home Buyers. Then, if you need it, we can provide you with a solicitor – absolutely no charge to you. Now, that’s service!

So, if you’re looking at selling through Emoov, why not get an obligation free cash offer from us too? Our offers might surprise you.


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